Vein Store Awarded Best Fashion Retailer

I have to thank our customers for this one. We have been awarded Best Fashion Retailer in Brisbane for 2008. Congratulations to the other finalists. If you haven't visited the store yet, come find out why. For those that are curious, the awards are a 3 stage affair. Stage 1: Customer nominations. Stage 2: Business strategy analysis. Stage 3: Mystery shopping. It's all consumer based and independant.

Below is the article text:

A DEEP passion for design ing quality men's
shoes has seen Fortitude Valley reta iler and
wholesaler Vein Wear win the fashion
category at the City News Business Achiever
Awards last Friday night.

Up against a stel lar list of fina lists including
Bellissima on Edward, De Groen Jewellery,
Red Cord ial, Sex Kitten Boutique and
Tree oflife, Vein Wear took outtop honours
for its loyal following since it was established
in 2002.

Founded by head designer Christopher
McCallum and his wife Szuting McCallum
(pictured), Vein Wear shoes are sold in more
than 70 stores around Australia and New
Zealand.

Vein Wear also has a reta il store at T(8,
Fortitude Valley after Christopher was part
of the "amazing seven" young, emerging
designers to be offered his own boutique
- rent-free - in 2007.

Vein Wear also retails women's shoes
through the Kitty Croquet label and Oken
- a super luxe men's label.

Christopher credits his label's amazing
success to his team who, like himself, strives
to make the store a happy and beautiful
place to explore and play with shoes.

"Our vibe is awesome," he said.

"The business is going really well and we
are experiencing strong sales. We just love
what we do.

"We try to offer people amazing shoes that
are that little bit different and special."

Vein Wear has just opened a new design
workshop in Taipei and its shoes have
strutted catwalks from Australian Fashion
Week through to the Australian Fashion
Design Awards.